Another Year of #CollabTalk TweetJams

We have reached the end of our 11th year of #CollabTalk TweetJams! Thank you again to everyone who has participated, whether as an official panelist or an occasional commenter – and even those who prefer to lurk (I’m looking at you, @mkashman). What began as a way to break outside of my personal/company echo chamber and hear diverse voices from around the world, this monthly community conversation has continued to inspire me, and, hopefully, many others. And thanks to my partnership with Ed Senez and John White at tyGraph, we’ve been able to measure the results of these events.

Across the 12 one-hour events in 2022, we saw over 3,300 official tweets, had over 21 million impressions, and reached almost 500k accounts through our combined network! Pretty impressive.

One of my other favorite aspects of running the tweetjams is creating the unique promotional art. Here are the promos for 2022:

#CollabTalk TweetJam artwork for 2022


Some other interesting stats from this year, covering the most die-hard tweetjam supporters to the topics most often mentioned via hashtag:

Top 10 @Mentioned in 2022

    1. Wes Preston (@idubbs)
    2. Phil Worrell (@worrelpa)
    3. Kevin McDonnell (@kevmcdonk)
    4. Shari Oswald (@shortcutshari)
    5. Kurt Kragh Sørensen (@kurtkragh)
    6. Ryan Schouten (@ShrPntKnight)
    7. Hal Hostetler (@tvwizard)
    8. Fernando Melo (@Frmelo21)
    9. Mark Kashman (@mkashman)
    10. David Drever (@davidmdrever)

Top 10 #Hathtags in 2022

    1. #MicrosoftTeams
    2. #PowerPlatform
    3. #EXP
    4. #FrontLineWorkers
    5. #Microsoft
    6. #VivaEngage
    7. #MicrosoftViva
    8. #Microsoft365
    9. #Azure
    10. #EmployeeExperience

Thank you again to everyone for participating, and I hope to see you all in 2023. We’ll be back on January 25th for the kickoff of our 12th year of the #CollabTalk TweetJam where we’ll be focusing on the topic of “The Science Behind Building Community”, so be sure to mark it on your calendars and tell your friends and co-workers. The more the merrier!

And if you are interested in sponsoring a future topic, please reach out to me for more details. While the tweetjams are intended to be neutral, covering a broad range of topics within the field of collaboration, there are some unique marketing opportunities around each. Contact me for more information and rates.

Christian Buckley

Christian is a Microsoft Regional Director and M365 Apps & Services MVP, and an award-winning product marketer and technology evangelist, based in Silicon Slopes (Lehi), Utah. He is the Director of North American Partner Management for leading ISV Rencore (, leads content strategy for TekkiGurus, and is an advisor for both revealit.TV and WellnessWits. He hosts the monthly #CollabTalk TweetJam, the weekly #CollabTalk Podcast, and the Microsoft 365 Ask-Me-Anything (#M365AMA) series.